ABOUT THE BRAND
Carrying a wide range of products that are all cruelty free and paraben-free. This includes lashes & cosmetics.
BEAUTY & COSMETICS
Did a full revamped focusing on these sections :
- Being clear on what the brand is selling.
- Convincing the customers by focusing on listing the benefits of the products with bullet points.
- Added more customer photos & more reviews.
- Added instructions on how to use the products.
- Only used 2 main CTA’s. ‘SHOP NOW’ on homepage and ‘ADD TO CART’ on product pages.
- Organized the menus better for the customers to not get confused.
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