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Problem
🔸 The business was run by only two people, handling everything from product sourcing, marketing, fulfillment, and customer service, leaving them with no time to learn how to scale.
🔸 Revenue plateaued at $30K+ per month, with a conversion rate below 2%.
🔸 The website was unoptimized, suffering from:- Unorganized product listings
- An unclear offer
- No social proof or customer reviews
- Inconsistent design & low-quality images
- Slow site speed
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Strategies
✅ Full Website Revamp to improve user experience and drive conversions.
✅ Optimized Homepage with Clear Offers:- Added quantity selectors & CTAs per product for quick purchases.
- Featured a banner with a clear image, brand tagline, and a strong CTA.
✅ Better Navigation for Easy Shopping: - Organized products by brand & category for seamless browsing.
Improved search functionality with auto-suggestions for products.
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Results
📈 Total Sales Grew from $44K to $133K+ 🔼 +200% Growth
🔥 Conversion Rate Improved from 1.96% to 3.71% 🔼 +89% Increase
💰 Average Order Value Increased from $78.40 to $93.07 🔼 +19% BoostImpact
By revamping the website and improving the shopping experience, the brand scaled to six figures in sales, doubled its conversion rate, and increased its AOV—all while being run by just two people.